Making New Initiatives Successful
Leading with Clarity: The 3C Framework for Initiative Success
Pre-Work
WATCH (5 min recommended)
🎬 Simon Sinek (TED): Why Good Leaders Make You Feel Safe (Focus 1:30–6:30 if short on time)
People follow clarity and safety over detailed plans
READ (5 min)
📖 HBR: The Execution Trap (Focus on the first 5 sections)
DO (Under 5 min)
Briefly note:
One current initiative – what's working and where are people stuck?
One past initiative that lost momentum – your guess why?


The 3C Framework
A simple, powerful approach to building strong, aligned teams.
Clarity – Define what you’re doing, why it matters, and how success will be measured.
Consistency – Reinforce the same messages and behaviors across all interactions.
Collaboration – Include and empower the right people to create shared ownership.
When combined, these three elements drive trust, alignment, and results.


Dig Deeper: Resources to Strengthen the 3Cs
1. Clarity – What we’re doing and why it matters
Video: How Great Leaders Inspire Action – Simon Sinek (TED)
https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_actionBook: Essentialism by Greg McKeown – Focus on chapters around “Clarify” and “Eliminate” to sharpen focus.
https://gregmckeown.com/books/essentialism/
2. Consistency – Reinforcing the same message and behaviors
Video: The Power of Consistency – Weldon Long (TEDx)
https://www.youtube.com/watch?v=5Psh5Fi6VfEBook: Atomic Habits by James Clear – Especially the “Make it Obvious” and “Make it Easy” sections for reinforcing behaviors.
https://jamesclear.com/atomic-habits
3. Collaboration – Who needs to be included and empowered?
Video: The Power of Teamwork – J. Richard Hackman (HBS)
https://www.youtube.com/watch?v=sxNbOmpuyIcArticle: The Secrets of Great Teamwork – Harvard Business Review
https://hbr.org/2016/06/the-secrets-of-great-teamworkBook: The Culture Code by Daniel Coyle – Focus on chapters about psychological safety and shared purpose.
https://danielcoyle.com/the-culture-code/
Applied Tools & Frameworks
Tool: Team Canvas – Collaborative workshop template for clarifying purpose, roles, and norms
https://theteamcanvas.com/Tool: RACI Matrix – Role clarity in decision-making
https://project-management.com/understanding-responsibility-assignment-matrix-raci-matrix/
Contact
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